Choosing the right shipping strategy can help increase profitability, conversion, and repeat business from your customers. But, how do you know which one is right for you? We take a look at the three most common small package shipping strategies for retailers, so you can decide what makes sense for your business.

As you prepare your store for the influx of orders that come with the holiday season, you’re going to want to keep an eye on the shipping deadlines. Both FedEx and UPS have announced the last dates you can ship your orders and make it in time for a Christmas delivery.

It’s important to note these deadlines because demand surges this time of year. The carriers' networks are already strained, and it’s only going to get worse the closer we get to the holidays. To keep your customers happy and set the right expectations, we recommend clearly communicating the shipping cutoff dates and adding in extra days in case of delays.

FedEx has published a complete visual list of the last days to ship. Here are some highlights for domestic shipments:

• December 8 for FedEx Ground Economy
• December 14 for FedEx Ground and FedEx Home Delivery
• December 20 for FedEx Express Saver
• December 21 for FedEx 2Day and 2Day AM
• December 22 for FO, PO, SO, and Extra Hours
• December 23 for FedEx Same Day

UPS has also created a list of the last days to ship for Christmas delivery. Unfortunately, one thing that is missing is a specific cutoff date for Ground shipments. You will need to get a quote on the UPS website instead. For domestic UPS air shipments, the dates are as follows:

• December 20 for UPS 3 Day Select
• December 21 for UPS 2nd Day Air
• December 22 for UPS Next Day Air services

It’s also important to note that service guarantees are currently suspended for both FedEx and UPS ground services. It's also suspended for select air/express services. The main takeaway? You’ll want to encourage your customers to order early and do what you can to add in extra days when setting delivery expectations.

If you're looking for any additional guidance or need a way to lower your small package costs, PartnerShip can help. Contact our team today.

Winter is coming, and that means large parts of the nation will be impacted by cold, freezing temperatures, and adverse weather conditions. Certain types of freight, like beverages, electronics, and pharmaceuticals, are especially at-risk for damage during the winter months. The good news is that there are ways to protect your freight from freezing, which can help avoid both damages and cost challenges during the winter months. But you must be vigilant and follow three essential strategies.

Strategy 1 – Ensure your prep and packaging can handle cold temperatures   

• Know your product: Different types of products have varying temperature minimums, so first and foremost, you should determine what temperature ranges are safest for your freight.
• Group like products together: When palletizing or crating your loads, make sure similar product types (and temperature ranges) are grouped together for maximum safety.
• Use insulated packaging: When boxing up your product, make sure items are packed with insulating materials, like foam core, cotton or paper fiber, or insulated box liners.
• Wrap packed pallets: Insulated pallet covers, or specialty cargo blankets can help trap heat inside, making sure your products stay a warm and consistent temperature.
• Track temperature variations: Many shippers opt to use smart thermometers that can help track shipment temperature and detect any shifts that may impact the product.
• Load quickly and efficiently: Your loading team doesn’t have the luxury of time during the winter. Load carrier trucks quickly to minimize exposure to low temperatures and other weather risks like rain and snow.

Strategy 2 – Become familiar with specialized temp-control equipment options

To be completely honest, the equipment you choose will make or break your freight. Most carriers, especially large national carriers like TForce Freight and YRC Freight, offer temp-controlled services and have specialized trucks in their fleet that can manage freeze-protection. 'Reefer' (refrigerated) trucks aren't just used to haul frozen products during the summer. They can also be used to maintain a constant temperature for at-risk freight during the colder months. 

When arranging your temp-sensitive freight, it’s important to contact your preferred carrier and learn about what options they offer. Communicate your shipment’s needs, starting with product type and what the required temperature range must be. Carriers can help secure a reefer truck, offer heated truck options, or even may provide alternative heating solutions, like portable or built-in trailer heating units. 

After communicating with the carrier and deciding which temperature-control options are right for you, it’s important to note temperature requirements on your bill-of-lading. As with most special requests, this not only gives the carrier direction on your needs, but it can also be used as a point of reference for liability should something go wrong during transit. 

Keep in mind, that temperature-control services are considered accessorials, and will incur charges and fees that may vary by carrier. Building those fees into your shipping costs is best done early on in the transportation process.

Strategy 3 – Stay on top of delays and weather conditions

Not every part of the United States will be impacted by inclement winter weather – but most of it will be. Snow, rain, ice, and even wind can create major issues for truckers during the winter season. It’s super important to research the path that your shipment will be taking. Don’t let your load fall prey to the common “out of sight, out of mind” misconceptions some shippers succumb to.

When shipping LTL, your load won’t travel from point A to point B in one straight shot. The further your load travels, the more varied its path will be. If your shipment enters any of the high-risk zones like the Midwest, New England, or Central U.S., it’s extra crucial you stay on top of weather updates for your shipping lane. When the weather is bad enough, it’s in your best interest to delay shipping until it clears, if you can swing it. Road closures and rerouting may be hard to predict, so it’s always smart to build extra time into your transit.

Shipping over the weekend is always tricky, even in the best-case weather scenarios. But in the colder months, you will likely encounter extra challenges. Because weekends are considered “dead freight” time, your loads will sit and be exposed. Your best bet is to ship early in the week and avoid weekends all together, but if you have to, make sure you communicate with the carrier about keeping the temperature-control running while idle.

Because freight transit can be so unpredictable during cold weather, always keep in mind that you should be keeping alternate shipping options open. If you have a larger freight shipment, a dedicated truck may be a viable alternative. While pricey, keeping room in the budget for emergency scenarios like weather delays is a smart plan of action.

Shipping freight safely in winter is possible

Winter weather freight shipping can be tricky, but it’s not out of the question. You will need to strategize even more than you’re used to, and take every precaution necessary to avoid slip-ups. Keep in mind that now is not the time to take any unnecessary risks just in an effort to save a buck. PartnerShip can help you keep on top of cold weather shipping issues, including communicating with carriers and staying on budget. If you’re going to be shipping this winter, make sure to contact our freight experts so your freight is delivered safely. 

Manufacturers are kind of a big deal. Take a look around, and you’ll notice that the products, supplies, equipment, and tools they produce are everywhere. Lately, conversations about manufacturing are shifting, as the industry itself is evolving to meet new expectations and demands. In order to gain some insider perspective, we reached out to our industry contacts and association partners. Holly at Jatco Machine &Tool Company, Inc., NTMA member and PartnerShip customer, was generous enough to provide some expert insight.

• What specific shipping challenges do manufacturers face? What do they do to combat those issues?
  Holly: Some specific shipping challenges would be the balance between cost and delivery times, items arriving on time and undamaged, difficulty of creating/placing shipment. Some things we do to combat those issues are utilizing PartnerShip and packaging our items up ridiculously well. Partnership offers us savings by combining shipments, and they make it so easy to create a shipment. They literally do it all for you!

• What is the most important factor related to shipping for manufacturers and why?
  Holly: It’s hard to choose one. Obviously, safety goes without saying and should just be a standard for everyone. Other than that, it would be delivery times. Sending an item to a subcontractor can become a process. Two days to ship freight, maybe two or three days for them to do the work, and then another two days back is a full 7 days eating into our deadline. We’d like to get freight to a subcontractor overnight and vice versa. And honestly, two days is not terrible!

• How can PartnerShip make life easier for manufacturing businesses? 
  Holly: I think that they really do all that they can to be efficient and easy to work with. I enjoy calling and having someone fill everything out correctly, search for rates, and give me the best options.

• What do we, and others in the industry, need to know about manufacturers and how to best address their shipping needs?
  Holly: We have one-two shipments with Partnership per month. I’m sure others have more or varying amounts. It’s nice to know that we can receive great rates based on merely being a partner verses number of times we ship. We are a small business doing big things all over the country. Shipping will always be a part of that. Partnership makes that aspect as easy as possible.

• Key Considerations for Shipping High-Value, High-Risk Freight
• 5 Foolproof Ways to Take on Manufacturing Shipping Challenges
• Types of LTL Carriers and When You Need Them
• 4 Ways Consolidating Your Freight Will Make Your Life Easier
• 5 Freight Broker Benefits You Can’t Afford to Pass Up

Above all else, at PartnerShip we value the relationships with our customers and partners. Keeping them happy and ensuring their freight is managed properly is the backbone of what we do. Our Association Program Manager, Dillon, is a prime example of that. He is the main point of contact for our college bookstore associations and is the go-to resource for many of our customers - a role that is as unique as he is.

About Dillon
If you get the chance to speak with Dillon, be sure to congratulate him - he recently got engaged to his longtime girlfriend! They have lived together in their beachfront apartment in California for 6 years and enjoy everything the oceanside life offers. When he’s not working, you can find him enjoying a nice meal with his fiancé, playing beach volleyball, or biking down the beach path.

Expert advice
Dillon has earned his chops as a Certified Transportation Broker (CTB) and sits on the board for the California Association of College Stores (CACS). Between that and his 7 years of experience at PartnerShip, he’s in a solid position to help our customers ship smarter. We asked him to share some advice.

• What industry trends are you seeing that you think shippers should be aware of?
  The most obvious industry trend that I can identify is transit times being affected by the demand on the system. You can easily avoid this issue by taking extra time to communicate with your broker, specifically on how early you should order your product and what your realistic expectation for delivery should be.


• If you could give customers one piece of advice for smart shipping, what would it be?
  My major piece of advice for customers is to communicate with your logistics broker. Many problems can be avoided or instantly fixed when a customer and their broker communicate to understand any shipping issues that may arise.

Taking it a step further
Communication is key in Dillon’s eyes and for good reason. A quality freight broker can be your advocate when issues arise with carriers, you’re dealing with deadlines, or have unique needs. But that open dialogue is essential for your broker to do their job right. Curious about the benefits of working with a broker? We’ve got you covered:

• 5 Freight Broker Benefits You Can’t Afford to Pass Up 
• How to Select a Freight Broker: Top 8 Factors Shippers Should Consider 

Dillon also hits the nail on the head when it comes to challenges with transit times. If you want to understand what’s happening in the freight industry and how to tackle the resulting issues, there are a couple resources you might find useful:

• The Current State of Freight: What You Can Expect 
• 6 Surefire Ways You Can Overcome Freight Capacity Challenges 

Without question, having someone like Dillon on your side to manage your freight is essential these days. If you’re interested in finding out more how our team can help, contact us today.